Summary: e28 bet collects personal data from Pakistan players to operate the platform, verify identities, process PKR transactions, prevent fraud, and comply with our international gambling licence requirements. We do not sell your personal data to third parties for marketing. You have the right to access, correct, and request deletion of your data. Read the full policy below for complete details.
1. Introduction
This Privacy Policy ("Policy") describes the data protection practices of e28 bet ("the Company", "we", "us", "our") in relation to personal information collected from individuals who access or use the e28 bet online gaming platform at e28bet.fyi, including Pakistan players who register accounts, make PKR deposits, place wagers, or contact e28 bet's support team.
By registering an account on e28 bet or continuing to use the platform after this Policy has been updated and communicated, you acknowledge that you have read and understood this Policy and consent to the collection and processing of your personal data as described herein.
This Policy should be read alongside the e28 bet Terms & Conditions, which govern your use of the platform as a whole. In the event of any conflict between this Policy and the Terms & Conditions on a privacy-related matter, this Policy takes precedence.
2. Who We Are — Data Controller
e28 bet is the data controller responsible for the personal data of Pakistan players registered on the e28bet.fyi platform. As data controller, e28 bet determines the purposes and means by which your personal data is processed.
e28 bet operates under an international gambling licence. The licensing framework under which e28 bet operates imposes specific obligations regarding the collection, retention, and security of player data, including identity verification records and financial transaction histories. These licensing requirements directly inform the data processing activities described in this Policy.
For all privacy-related queries, data access requests, or data correction requests, Pakistan players may contact the e28 bet Data Protection point of contact via email at [email protected] or via 24/7 live chat on the platform.
3. Personal Data We Collect from Pakistan Players
e28 bet collects the following categories of personal data from Pakistan players. The table below summarises the data categories and the primary purpose for which each is collected.
| Data Category | Examples | Primary Purpose |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC number, CNIC scan/photo | KYC verification, age verification, fraud prevention |
| Contact Data | Pakistan mobile number (+92), email address | Account management, 2FA authentication, support communications |
| Financial Data | Easypaisa/JazzCash mobile wallet number, HBL/UBL/MCB Bank account details, USDT TRC20 wallet address, PKR transaction history | Payment processing, withdrawal verification, AML compliance |
| Gaming Activity Data | Game play history, bet amounts (PKR), win/loss records, session durations, bonus usage | Platform operations, responsible gaming monitoring, dispute resolution |
| Technical Data | IP address, device type, browser type, operating system, login timestamps | Security monitoring, fraud detection, platform optimisation |
| Communications Data | Live chat transcripts, email correspondence, support ticket content | Service delivery, dispute resolution, quality assurance |
| Responsible Gaming Data | Deposit limits set, self-exclusion periods, session reminders configured | Responsible gaming compliance, player protection |
3.1 Sensitive Personal Data
CNIC identity documents submitted for KYC verification constitute sensitive personal data under applicable data protection standards. e28 bet applies additional security controls to the storage and handling of CNIC documentation, including restricted access permissions and encrypted document storage. CNIC data is not shared with third parties except as required for KYC verification services and regulatory compliance.
4. How e28 bet Collects Your Data
e28 bet collects personal data from Pakistan players through the following channels:
- Account Registration: Name, date of birth, Pakistan mobile number, and email address provided during the registration process at e28bet.fyi.
- KYC Verification: CNIC documentation and payment method verification details submitted during the identity verification process prior to withdrawal.
- Cashier Transactions: Payment details and PKR transaction records generated when you make deposits or request withdrawals via Easypaisa, JazzCash, HBL, or other supported payment methods.
- Platform Use: Technical and gaming activity data collected automatically as you navigate the platform, play games, and use the sportsbook.
- Support Interactions: Information you provide during live chat, email, WhatsApp, or Telegram support communications.
- Cookies and Similar Technologies: Session data and behavioural data collected via cookies and similar tracking technologies as described in Section 8 of this Policy.
5. How e28 bet Uses Your Personal Data
e28 bet uses the personal data of Pakistan players for the following purposes:
- To create, manage, and maintain your e28 bet account, including processing your e28 bet Login and account security settings.
- To process PKR deposits and withdrawals via your chosen payment method (Easypaisa, JazzCash, Raast, HBL, UBL, MCB Bank, SadaPay, or USDT TRC20).
- To verify your identity and age as part of the KYC process mandated by e28 bet's international gambling licence.
- To detect, investigate, and prevent fraudulent activity, multi-accounting, money laundering, and other forms of platform abuse.
- To monitor gaming activity for responsible gaming compliance — including identifying patterns consistent with problem gambling and applying player protection tools where necessary.
- To communicate with you regarding your account, including transaction notifications, security alerts, and responses to support enquiries.
- To send promotional communications about e28 bet bonuses and offers where you have provided consent to receive such communications.
- To improve the e28 bet platform by analysing aggregated, anonymised usage data to identify performance issues and enhance the user experience for Pakistan players.
- To comply with e28 bet's obligations under its international gambling licence, including record-keeping, reporting, and audit requirements.
6. Legal Basis for Processing Your Data
e28 bet processes the personal data of Pakistan players on the following legal bases:
- Contract Performance: Processing necessary to fulfil e28 bet's obligations under the Terms & Conditions you accepted at registration — including account management, payment processing, and game delivery.
- Legal Obligation: Processing required to comply with e28 bet's international gambling licence obligations — including KYC identity verification, AML record-keeping, and regulatory reporting.
- Legitimate Interests: Processing necessary for e28 bet's legitimate business interests — including fraud prevention, security monitoring, platform improvement, and responsible gaming compliance — where those interests are not overridden by your privacy rights.
- Consent: Processing for optional purposes where you have provided explicit consent — including promotional email communications. You may withdraw consent at any time by contacting e28 bet support.
7. Sharing Your Personal Data
e28 bet does not sell personal data belonging to Pakistan players to any third party for marketing or commercial purposes. Personal data may be shared with the following categories of third parties in the circumstances described below:
- Payment Processors: Easypaisa, JazzCash, Raast, HBL, UBL, MCB Bank, SadaPay, and USDT TRC20 payment networks receive the minimum financial data necessary to process PKR deposits and withdrawals. These processors handle your data under their own privacy policies and applicable financial regulations.
- KYC and Identity Verification Providers: Third-party KYC service providers receive identity documentation (including CNIC data) to perform automated and manual identity verification on behalf of e28 bet. These providers are contractually bound to handle identity data securely and to use it only for the verification purpose.
- Fraud Prevention Services: Anti-fraud and AML screening service providers receive technical and transaction data to assist e28 bet in identifying and preventing fraudulent activity, money laundering, and other forms of financial crime.
- Regulatory Authorities: e28 bet's international licensing authority and, where legally required, other regulatory or law enforcement agencies may receive player data in response to formal regulatory requests, investigations, or court orders.
- Technology and Platform Providers: Game content providers, platform infrastructure providers, and other technology partners may receive aggregated or anonymised technical data to support platform operations. Personal data is not shared with game providers unless operationally required for game account management.
No sale of data: e28 bet does not sell, rent, or commercially trade personal data belonging to Pakistan players to data brokers, advertisers, or any third party for marketing purposes. This is an absolute commitment.
8. Cookies and Tracking Technologies
The e28 bet platform uses cookies and similar browser-based tracking technologies to maintain session continuity (keeping you logged in during your visit), to detect and prevent fraudulent activity, and to collect anonymised analytics data that helps e28 bet understand how Pakistan players navigate and use the platform.
8.1 Categories of Cookies Used
- Essential Cookies: Required for the platform to function — including session management cookies that maintain your e28 bet Login state, security cookies that support fraud detection, and preference cookies that remember your language and display settings. These cookies cannot be disabled without impairing platform functionality.
- Analytics Cookies: Used to collect anonymised data about how Pakistan players navigate the platform — including pages visited, time spent, and features used. This data is used in aggregated form only to improve platform design and performance.
- Marketing Cookies: Used only with your explicit consent to personalise promotional content shown on the e28 bet platform. You may withdraw consent for marketing cookies at any time via the cookie preference settings accessible from the platform footer.
You may configure your browser to block or delete cookies at any time. Note that disabling essential cookies will impair or prevent your ability to log in to the e28 bet platform and use core features including the cashier.
9. Data Security
e28 bet implements comprehensive technical and organisational security measures to protect the personal data of Pakistan players against unauthorised access, alteration, disclosure, or destruction. These measures include:
- 256-bit SSL/TLS encryption for all data transmitted between your browser or device and the e28 bet platform.
- Encryption of sensitive personal data (including CNIC details and financial records) in e28 bet's databases at rest.
- Role-based access controls ensuring that e28 bet personnel can only access personal data that is necessary for their specific operational role.
- Multi-factor authentication for all e28 bet staff accessing systems that contain player personal data.
- Regular security audits and penetration testing of the e28 bet platform and supporting infrastructure.
- Real-time transaction monitoring and anomaly detection to identify potential security incidents affecting Pakistan player accounts.
Your responsibility: e28 bet's security measures protect data on the platform side. You are responsible for keeping your e28 bet Login credentials — username, password, and 2FA PIN — confidential. Never share your login details with anyone. e28 bet will never ask for your password.
10. International Data Transfers
As e28 bet operates under an international gambling licence, personal data collected from Pakistan players may be processed and stored on servers located outside Pakistan. Where personal data is transferred internationally, e28 bet ensures that appropriate data protection safeguards are in place — including contractual data processing agreements with third-party service providers that impose data protection obligations equivalent to those applied by e28 bet itself.
By registering on e28 bet and accepting these policies, Pakistan players consent to their personal data being transferred and processed in the jurisdictions where e28 bet and its service providers operate.
11. Data Retention Periods
e28 bet retains personal data for as long as necessary to fulfil the purpose for which it was collected, subject to the minimum retention periods imposed by e28 bet's international licensing obligations and applicable financial regulation. The following general retention periods apply:
- Active Account Data: Retained for the duration of the active account relationship.
- KYC and Identity Documents: Retained for a minimum of 5 years following account closure, in compliance with anti-money-laundering record-keeping requirements.
- PKR Transaction Records: Retained for a minimum of 5 years following the date of each transaction, in compliance with financial record-keeping requirements under e28 bet's licence.
- Support Communications: Retained for a minimum of 2 years following the closure of each support interaction, to support dispute resolution and quality assurance purposes.
- Marketing Consent Records: Retained for as long as your marketing consent remains active, and for 1 year following withdrawal of consent as evidence of your consent history.
Upon expiry of applicable retention periods, personal data is securely deleted or anonymised such that it can no longer be associated with any individual Pakistan player.
12. Your Data Rights
As a Pakistan player registered on e28 bet, you have the following rights in relation to your personal data. To exercise any of these rights, contact the e28 bet support team via live chat (24/7) or email at [email protected]. Requests will be acknowledged within 5 business days and fulfilled within 30 calendar days.
- Right of Access: You may request a copy of the personal data e28 bet holds about you, including your account information, KYC data, PKR transaction history, and gaming activity records.
- Right to Correction: You may request correction of any personal data held by e28 bet that is inaccurate or incomplete. For account registration details, some corrections can be made directly in your account settings after login.
- Right to Erasure: You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, where you have withdrawn consent, or where processing is unlawful. Note that e28 bet may be required to retain certain data beyond a deletion request to comply with its licensing and legal obligations — such as KYC and transaction records subject to mandatory retention periods.
- Right to Restrict Processing: You may request that e28 bet restricts the processing of your personal data in certain circumstances — for example, while a correction request is being assessed.
- Right to Object: You may object to processing of your personal data based on legitimate interests, including direct marketing communications. Objections to marketing communications will be acted on immediately.
- Right to Data Portability: Where technically feasible, you may request a copy of the personal data you provided to e28 bet in a structured, commonly used, machine-readable format.
- Right to Withdraw Consent: Where processing is based on your consent — such as marketing email communications — you may withdraw that consent at any time without affecting the lawfulness of prior processing based on that consent.
13. Children's Privacy — Strict 18+ Policy
The e28 bet platform is strictly for adults aged 18 years and over. e28 bet does not knowingly collect personal data from individuals under 18 years of age. Age verification is conducted at the point of registration and during the KYC process.
If e28 bet becomes aware that personal data has been collected from an individual who is under 18 years of age, the account will be immediately suspended, all data associated with the minor will be deleted as quickly as is legally permissible, and any PKR balance will be handled in accordance with e28 bet's underage gambling procedures and applicable regulatory requirements.
Parents and guardians: If you believe a person under 18 in your household has registered on e28 bet, please contact e28 bet support immediately via live chat or at [email protected]. All such reports are treated with priority and handled confidentially.
14. Changes to This Privacy Policy
e28 bet reserves the right to update, amend, or replace this Privacy Policy at any time to reflect changes in platform operations, legal requirements, or data processing practices. Material changes to this Policy will be communicated to registered Pakistan players via the email address or Pakistan mobile number on file, or via a prominent notice on the e28 bet platform, with a minimum of 14 days' advance notice before the revised Policy takes effect.
The "Last Reviewed" date displayed at the top of this Policy will be updated with each revision. Your continued use of the e28 bet platform after the effective date of any revised Policy constitutes acceptance of the revised terms. If you do not agree with a revised Policy, you should cease using the platform and contact support to close your account.
15. Contact Us — Privacy Enquiries
For all privacy-related enquiries, data access requests, correction requests, deletion requests, or concerns about how e28 bet handles your personal data, please contact the e28 bet support team using any of the channels listed below:
- Live Chat: Available 24/7 on the e28 bet platform after logging in. Average response time is 2 to 5 minutes. Please state that your query is a data privacy matter so it can be routed to the appropriate team.
- Email: [email protected] — Privacy enquiries submitted by email receive a substantive response within 4 hours during normal business hours and within 8 hours outside those hours.
- WhatsApp and Telegram: Available via the contact details in the Local Support section of the platform for Pakistan players who prefer these channels.
Response commitment: All formal data rights requests (access, correction, erasure, portability) will be acknowledged within 5 business days of receipt and fulfilled within 30 calendar days. If additional time is required — due to the complexity or volume of a request — e28 bet will inform you within the initial 30-day period and provide a revised completion timeline.